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F'inn is a

strategic insights

agency

We push the boundaries of research and standout from other agencies by:

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Designing custom approaches

built to address your specific need and answers your wildest questions.

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Being at the forefront of
AI development

and integration into our  work, with reality check when AI is not ready or adding value. 

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Working with a open and collaborative mindset

as well as being resourceful and commonsensical.

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Delivering actionable insights

to confidently
make better decisions.

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When you are exploring new spaces or entering markets with many unknowns.

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When you want to know the most impactful way to connect with people via your brand and message.

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When you want to better understand people’s everyday interactions to drive your development pipeline and marketing strategy.

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When you want to deeply understand specific groups to improve your reach and inspire your product innovation.

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When you are defining your roadmap based on people’s needs, wishes and changing markets.

How we help our clients have impact

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Questions we ask at the start of every project:

How can we maximize the impact of this research?

How does this work inform and derisk upcoming decisions?

What does success look like for you? And your stakeholders?

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A few clients we work with...

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Our Substack

Monthly insights fueled by curiosity and our own self-funded research. Subscribe for a fresh perspective on the industry and first word on our in-person events. No spam, ever.

F'innews: Researchers in the Wild

May 27th: SF meet up (tomorrow!), Our take on AI moderation, Recap of research week (~4 minute read)

F'innews: Segmentation that doesn't suck

April 30th: How we compressed a month of analytics into days, whether you'd trust AI to shop for you, and what an MBA team taught us about our own blind spots (~4 minute read)

F'innews: Full Circle

March 19th: Seattle Meetup, From SEO to GEO, Research on Research (~3 minute read)

F'innews: In Good Company

Feb 19th: Stanford recap, AI adoption gender gap & What researchers really think about AI (~4 minute read)

F'innews: Winter Wisdom

January 28th: Join us next week in SF, a complicated relationship with discrete choice, and inside the F’inn AI Lab (aka FAIL) (~5 minute read)

F'innews: Holiday cheer incoming

December 19th: F'inn wrapped, moments of joy and our holiday card (~3 minute read)

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